Implementation & CRM

7 Days 7 Games

Mobile app gamification and customer engagement

Summary

7 Days 7 Games aimed to increase interaction with the FLO mobile application through a game-based, seven-day engagement experience. The project achieved a 74% increase in click-through rate.

Contribution

Contributed as a member of the CRM team
Supported multichannel campaign cycles across email, SMS, app push and web push
Used A/B tests and open, click-through and conversion indicators to improve performance

Contact

Let's build impact together.

I am open to collaboration in European project development, grant proposal writing, international partnerships and research-driven initiatives. I look forward to connecting with organisations, universities and institutions committed to turning ideas into meaningful and sustainable impact.

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